Privacy Policy

1. Data Controller

The controller responsible for your personal data is:

• Calexis Labs OÜ
• Registrikood 17543118
• Viru väljak 2, 10111 Tallinn, Estonia
• Email: hello@calexislabs.com

2. Data We Collect

We collect the following categories of personal data through this website:

• Newsletter subscriptions: your email address, when you explicitly subscribe.
• Survey responses: anonymized answers submitted through our research surveys. We do not collect names or direct identifiers in surveys.
• Analytics data: aggregated, pseudonymized usage statistics (pages visited, device type, approximate location) collected via Google Analytics.
• Contact correspondence: the contents of emails you send us, including your email address and any information you choose to share.

3. Legal Basis for Processing

We process your personal data on the following legal bases under Article 6 of the GDPR:

• Consent (Art. 6(1)(a)) — for newsletter subscriptions and analytics cookies. You may withdraw consent at any time.
• Legitimate interests (Art. 6(1)(f)) — for understanding how our website is used and improving our services.
• Legal obligation (Art. 6(1)(c)) — where we are required to retain records under applicable law.

4. Purposes of Processing

We use your personal data to:

• Send you our newsletter, only if you have subscribed.
• Analyze and improve website performance and user experience.
• Conduct and publish research on developer tools and workflows.
• Respond to your inquiries and correspondence.

5. Cookies & Analytics

This website uses Google Analytics (property G-V06P5NDZNT) to collect aggregated usage statistics. Google Analytics uses cookies to identify your browser across sessions. The data collected is pseudonymized and used solely to understand how the site is used.

You can disable cookies in your browser settings at any time. Disabling cookies may affect some features of the website but will not prevent you from accessing its content.

6. Data Retention

We retain personal data only as long as necessary for the purposes described above:

• Newsletter subscriptions: until you unsubscribe.
• Survey responses: anonymized and retained indefinitely as research data.
• Analytics data: retained in aggregated form, typically up to 26 months.
• Correspondence: retained for the duration necessary to resolve the inquiry.

7. Your Rights Under GDPR

As a data subject in the European Economic Area, you have the following rights:

• Access — request a copy of your personal data.
• Rectification — request correction of inaccurate data.
• Erasure — request deletion of your data (“right to be forgotten”).
• Restriction — request that we limit processing of your data.
• Data portability — receive your data in a structured, machine-readable format.
• Objection — object to processing based on legitimate interests.
• Withdraw consent — withdraw consent at any time without affecting prior processing.

To exercise any of these rights, contact us at hello@calexislabs.com. If you believe we have not handled your data properly, you have the right to lodge a complaint with the Estonian Data Protection Authority, Andmekaitse Inspektsioon (Data Protection Inspectorate).

8. International Data Transfers

As an Estonia-based company, we primarily process data within the European Union. Where data is processed by third-party service providers located outside the EU (for example, Google Analytics), we rely on appropriate safeguards such as Standard Contractual Clauses to ensure a level of data protection equivalent to that within the EU.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page indicates when the policy was last revised. We encourage you to review this page periodically.

10. Contact

If you have any questions about this Privacy Policy or how we handle your data, please contact us at hello@calexislabs.com.